Forbes has informed the travel industry that Gen Y is THE consumer to focus on. Unlike previous generations, millennial travelers have expressed an interest in spending as much time utilizing a property's fresh air spaces as they do their rooms. Harness the power of this trend by exploring outdoor furniture options to create a sanctuary for guests of all ages and design preferences.

When crafting an outdoor experience for guests, there are numerous factors to consider. Decisions on furniture distribution, colors, texture, materials, lighting, and the combination of indoor and outdoor areas could take quite some time to think through. Keep in mind that it would be wise to include millennials in the decision-making process, especially when determining the overall design.

Take your time when exploring the latest trends that will set you apart from competitors. Color selection should top the list - we recommend reviewing the psychology behind it as a good way to get started. For instance, a selection that is sure to promote a feeling of well-being and relaxation would be planters from Mayne and furniture and umbrellas from Sundrella or Grosfillex in a variety of blue and green shades.

Lighting allows you to enhance open areas and create artistic landscapes. Think of it as an extended spotlight on unique areas of the property. Illuminate specific buildings and gardens at night to set a romantic or tranquil ambiance. Patterns are one way to get creative with memorable aesthetics. Flood and up/down lights can be placed in unexpected corners and positions to make a unique outdoor atmosphere. Electrical wires can be hidden with lighting fixtures from Sumar.

One of the best ways to make a great outdoor experience for guests is by providing a consistent look and feel with outdoor furniture. However, this does not have to be a rule. Have fun combining different materials, designs, and styles. Choose aluminum or wicker furniture for a cohesive aesthetic and include different collections within the same space to add a playful element. For example, you can use a Grosfillex brown umbrella and combine it with Suncoast wicker.

Keep in mind that the materials you choose are important. You want your outdoor furniture investment to last as long as it can and to be easy to clean and maintain. Suncoast's aluminum collection, a Guest Supply exclusive, is a great choice.

To learn more about including the latest trends in your outdoor areas, contact our sales team to review our options. The team will work one-on-one with you to determine the best solutions for your hotel and guests.